The Vision for Literacy Business Pledge is an initiative for businesses committed to tackling the UK’s literacy crisis by taking action in three specific areas: in their workforce, in their local area and at a national level.
40 children, together with their families enjoyed the festivities organised and hosted by a team of Prinovis employees, dressed as a cast of Christmas characters, at the headquarters of The Reader Organisation; the Liverpool based charity that promotes reading as a practical way to develop good mental health.
The event included readings, party food, games, craft activities, a visit to Santa’s Grotto where gifts of books had been kindly donated by Penguin Random House and a raffle which raised £195 in aid of the Reader Organisation. The party’s finale was a performance by the Prinovis team of the Dr Seuss classic ‘How the Grinch Stole Christmas’.
“I’m delighted with how the event went, all the children had a wonderful time and in the process we were able to support a great charity” said Vicci Tatton, HR Director, Prinovis UK. “Significantly as one of the inaugural signatories of the Vision for Literacy Business Pledge, we were able to promote the importance of literacy and have some fun along the way”
The day was the culmination of weeks of planning and creativity and proves the value of Bertelsmann businesses engaging with their employees to realise Corporate Responsibility aims, as well as enhancing teamwork and sustainability.